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Kim Scheinberg

Kim Scheinberg
@kims@mas.to

Föderation EN Fr 21.02.2025 04:48:35

WSJ reporting on Elon forcing companies to advertise on X lest he block their mergers

"A lawyer at advertising conglomerate Interpublic Group fielded a phone call in December from a lawyer at X. The message was clear, according to several people with knowledge of the conversation: Get your clients to spend more on Elon Musk’s social-media platform, or else."

Obviously it's extortion, but could this be the most effective antitrust measure we've seen since Lina Khan?

@pluralistic

A lawyer at advertising conglomerate Interpublic Group fielded a phone call in December from a lawyer at X. The message was clear, according to several people with knowledge of the conversation: Get your clients to spend more on Elon Musk’s social-media platform, or else. X CEO Linda Yaccarino has made comments that seemed like similar warnings in conversations with Interpublic executives, according to people with knowledge of those talks. Interpublic leaders interpreted the communications from X as reminders that the recently announced $13 billion deal to merge Interpublic with rival Omnicom Group OMC-0.53% ¥ could be torpedoed, or at least slowed down, by the Trump administration, given Musk’s powerful role in the federal government, some of the people said. They also had a front-row seat to Musk’s continued criticism of advertisers that ditched X since he bought it in 2022, when it was known as Twitter.

(Medien: 1)

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